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aswaaq 3rd annual staff gathering sets out objectives for 2015, honours strategic partners

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aswaaq 3rd annual staff gathering sets out objectives for 2015, honours strategic partners


18% sales increase in 2014 commended by aswaaq

42Dubai 1st February 2015: aswaaq has announced its strategy for 2015, reviewed its achievements of the previous year, and honoured the outstanding employees and strategic partners. This all took place during aswaaq’s third annual staff gathering, which was held at the Shangri-La Hotel in Dubai.

Further development in a variety of fields is an

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immediate goal for aswaaq, with the aim of being ranked first in its field. It is also a priority to assist in the process of achieving the vision and direction of the Dubai government in providing both the UAE citizens and residents with smart services that will enhance the level of their happiness. Additionally, future expansion and the opening of four new branches, which are currently in the design and consultancy stage, will occur at a raft of locations in Dubai. aswaaq also plans to have branches in most of the new residential areas in Dubai, and to penetrate the Abu Dhabi and Northern Emirates markets.

There will also be a greater focus on social initiatives, and an emphasis on effectively contributing to service of the UAE community in various fields, such as education, health, philanthropy, and other areas that directly affect the lives of both UAE nationals cialis 20 mg price comparison and expatriates.

Among the greatest achievements of aswaaq last year were a sales growth of 18%, a full-year profit after five years of the opening of its first community centre in Nadd Al Hamar in Dubai in 2008.

Last year also saw the opening of two aswaaq community malls in Al Barsha South 1, and an aswaaq centre in Al Badaa. The total area of all aswaaq centres

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is now equal to 420,000 square feet, while the number of stores within these centres climbed to 190. These centres offer a variety of services and activities, including government services,

restaurants, mobile phone shops, gifts, medical clinics, pharmacies, laundry, and other stores that serve the people and meet their desires and requirements.

aswaaq obtained several local and international awards, and globally recognized accreditations and certifications during 2014. Most notable among these is the Dubai Quality Appreciation Award, OHSAS:18001, which is a standard for occupational health and safety management systems, ISO 9001:2008, a standard for quality management systems, as well as ISO 14001:2004, a standard for environmental management systems (EMS). Furthermore, most of aswaaq’s branches received an “A” in the Dubai Municipality Food Control Assessment. Additionally, aswaaq won ‘Brand Of The Year’ from Superbrands UAE for the years 2014 and 2015; this award being granted by the Superbrands’ Council in the UAE. And thus, aswaaq is the only company in the Gulf region to have earned such certificates, which distinguishes it from the rest, and confirms its commitment to achieve its strategy and goal to attain the first place.

In a speech delivered during the annual gathering of aswaaq, Mr. Yousuf Sharaf, CEO of aswaaq stressed that what has been achieved during the last year is a step on the way towards the pinnace of achievement that aswaaq is aiming for. “We must continue to challenge ourselves to put more effort and work in as a team to achieve even more, and to always provide the best for our customers, and meet their desires and requirements,” Sharaf continued.

He said that the achievements and future aspirations of aswaaq will not be possible without the great efforts that the staff of aswaaq is making. These efforts are greatly appreciated by the management of aswaaq, who attach great importance to those working at the company. They are keen to provide all means of comfort for employees in order to perform their work as efficiently, conveniently and enjoyably as

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The CEO of aswaaq said: “aswaaq places great importance on both UAE nationals and expatriates, and gives them every opportunity to contribute to the development of aswaaq as a company. This comes as an embodiment of the vision of our wise

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leadership to establish a capable and qualified generation, which possesses education, knowledge and skill, in order to better serve the aspirations of the nation. The UAE national human element plays an important role in the development and progression of the UAE, representing the real wealth of this country, and is considered the basis of the development and journey of progress that the nation continues to enjoy.”

Sharaf pointed out that

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aswaaq has also

been actively honouring outstanding individuals or departments. The plan for this approach has been drawn up by His Highness Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President, Prime Minister and Ruler of Dubai, who launched numerous awards to honour outstanding people in Dubai in particular, and in the UAE in general.

“Honouring the outstanding individuals is aimed at motivating employees to raise the level of their performance, improve mechanisms cialis optimal dose at work, and contribute to disseminating awareness of the message of creating a culture of excellence, quality, and transparency. This is aimed at making this culture a key component in a variety of work environments, and raising the spirit of competition, as well as the development, capacity building and rehabilitation of workers, in order to ensure the best management practices in the provision of services,” Sharaf concluded.

In a similar speech during the gathering, Mr. Affan Al-Khoori, COO of aswaaq, cialis uk reviews confirmed the company’s commitment to provide the best standard of services to its customers, especially the provision of a wide range of different consumer products to leading local and international brands. Additionally, fresh daily food products in a wide variety of departments are central to the company’s operations. aswaaq is also passionate about supporting and encouraging young entrepreneurs within the nation.

Al-Khoori stated that aswaaq is keen to monitor and address the needs of various populations in Dubai, and offer convenient access to the people of Dubai in their areas of residence. Additionally, a goal is to provide a unique shopping experience with high quality and

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excellent service, in an atmosphere of convenience and comfort, as well as achieving the vision of aswaaq to build relationships on the basis of transparency, profitability, competitiveness and sustainability.

He added that aswaaq centres depend in various stages of their work on the efforts of a team which has extensive experience in retail, consumer products and related services. The company’s team members are very keen to deliver

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the highest level of service and provide all that is required by the people of the region during their shopping trips, which in turn ensures an upscale shopping experience comparable to the finest global retail stores.

Affan Al-Khoori explained that aswaaq centres offer numerous services to

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which is designed to reward customers for their purchases and is the highest paying loyalty programme in the region that is open to all nationalities, with cashback returns reaching 10 per cent. Another important service is the ‘Zakher’ card for the elderly, issued by the Community Development Authority and supported by aswaaq, which provides various services and discounts to its holders.

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Finally, the ‘Noor – wafa’ credit card, issued in collaboration with Noor Islamic Bank, offers its holders a cashback return of 11 per cent on their purchases.

At the end of the gathering, the CEO of aswaaq honoured a number of outstanding employees in different sectors and departments at aswaaq, as well as a number of strategic partners. A number of aswaaq’s customers and volunteers in campaigns and CSR initiatives also received accreditation.



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Solar Impulse and Partners Unveil The Route Of Their First Round-The-World Solar Flight Attempt

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Solar Impulse and Partners Unveil The Route Of Their First Round-The-World Solar Flight Attempt


4142Bertrand Piccard and André Borschberg, the Swiss co-founders and pilots of Solar Impulse, along with their Partners, today revealed the detailed global flight route of Solar Impulse 2 (Si2). The first solar-powered plane able to fly day and night will land in 12 locations across the world and travel 35,000 kilometres in the first attempt to fly around the globe without using a drop of fuel. For pilots Piccard and Borschberg, the drive behind their mission is to demonstrate how clean technologies and a pioneering spirit can change the world.

Si2 will take-off from Abu Dhabi, capital of the United Arab Emirate, in late February or early March and return by late July or early August 2015. The route includes stops in Muscat, Oman; Ahmedabad and Varanasi, India; Mandalay, Myanmar; and Chongqing and Nanjing, China. After crossing the Pacific Ocean via Hawaii, Si2 will fly across the Continental U.S.A. stopping in three locations – Phoenix, and New York City at JFK. A location in the Midwest will be decided dependent on weather conditions. After crossing the Atlantic, the final legs include a stop-over in Southern Europe or North Africa before arriving back in Abu Dhabi.

Solar Impulse unveiled the flight path in Abu Dhabi alongside partner representatives. This included main partners Solvay, Omega, Schindler and ABB. They were also joined by official partners Altran, Bayer, Google, Swiss Re Corporate Solutions and Swisscom alongside Solar Impulse’s host partner Masdar, Abu Dhabi’s renewable energy company.

The first round-the-world solar adventure will span approximately 25 flight days, spread over 5 months and covering approximately 35,000 kilometres at speeds between 50 and 100 kmh.

“Masdar and the Emirate of Abu Dhabi are proud to host the departure, and hopefully safe arrival, of Solar Impulse and its pilots, as they dare to fly round the world using only the power of the sun,” said H.E Dr. Sultan Al Jaber, UAE minister of state and chairman of Masdar. “Solar

Impulse is a demonstration to prove the impossible can be possible, and that innovation knows no boundaries. As a leader delivering sophisticated renewable energy projects around the world, Masdar is a natural partner for such an innovative endeavour, which underscores the viability of solar technology.”

Ahead of the 5 month adventure, the Si2 team and pilots will spread their message in Abu Dhabi, engaging with industry representatives, youth and aspiring engineering students.

“With our attempt to complete the first solar powered round-the-world flight, we want to demonstrate that clean technology and renewable energy can achieve the impossible. We want youth, leaders, organizations and policymakers to understand that what Solar Impulse can achieve in the air, everyone can accomplish here on the ground in their everyday lives. Renewable energy can become an integral part of our lives, and together, we can help save our planet’s natural resources,” declared Bertrand Piccard, initiator and chairman of Solar Impulse.

After 12 years of feasibility studies, design and construction, the Solar Impulse team is ready to launch its round-the-world solar mission. With the help of 80 technology partners, the Solar Impulse engineers and technicians have found highly innovative solutions to make this vision, deemed impossible, a reality. The single-seater plane’s energy efficiency is greater than any aircraft to date.

“Solar Impulse is not the first solar airplane, however it is the first able to cross oceans and continents -remaining in the air for several days and nights in a row without landing” said André Borschberg, Solar Impulse co-founder and CEO. “But now we have to ensure the sustainability of the pilot in order to complete the route; Solar Impulse 2 must accomplish what no other plane in the history of aviation has achieved - flying without fuel for 5 consecutive days and nights with only one pilot in the unpressurized cockpit.”

Solar Impulse 2 and its crew of 80 technicians, engineers and a communications team arrived in Abu Dhabi on January 6, 2015. During the remainder of the plane’s stay in the emirate, the team will conduct safety tests, test flights, and training to prepare for the mission ahead.

“Abu Dhabi is the ideal location for us to start and end our mission. Initiatives like Masdar have enabled the capital of the United Arab Emirates to be recognized as a global centre of innovation and clean technology,” said Bertrand Piccard. “Masdar and Abu Dhabi are setting an example for the entire world, promoting the use of diverse, sustainable and clean energy sources by deploying some of the globe’s most sophisticated renewable energy projects. Most importantly, Masdar shares our unwavering commitment to ensuring a cleaner future for our planet.”

During stopovers, the Solar Impulse team will organize meetings, airplane visits and Google Hangouts in order to promote the mission’s message and highlight innovative technical solutions to climate change. In doing so, Solar Impulse hopes to foster an interest in clean energy amongst youth, industry professionals and government representatives seeking to implement ambitious energy policies.


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Saudi Diesel Equipment Company partners with MHI

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Saudi Diesel Equipment Company partners with MHI


4118Saudi Diesel Equipment Company held an event in Dammam on Wednesday December 3rd 2014, marking their new partnership with Mitsubishi Engine & Generators (MHI). The event hosted more than 190 clients from reputable companies including guests from Aramco, Sabic, Saudi Electricity Company, and other major players in the Saudi market.

Saudi Diesel’s MD, Mr. Raad Abduljaward & the director of Power Equipment Division, Mr. Mohammed Qunabi both gave a welcome speech followed by a technical lecture by Mitsubishi representatives from Japan introducing their new Mitsubishi power generators series, illustrating its benefits being highly reliable & suitable for the extreme hot climate experienced in the Kingdom.

The company has been in the Business of manufacturing generators since 1978, and has always served the needs of local temporary & permanent power solutions in the kingdom.  Uniquely, Saudi Diesel’s Generators are backed up by highly customizable engineering advanced solutions, providing answers to all customer requirements.

Saudi Diesel marketing manager, Ahmed Alkooheji added “The event was marked a success and customers very much enjoyed being there. Many clients mentioned they were impressed with the technology solutions offered with the new generator series by Mitsubishi. We had already seen a high demand for this product during the event, and I can already foresee many clients making use out of the advanced solutions Mitsubishi has to offer. After all we are very proud to partner with Mitsubishi Engine & Generators. ”




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Hyatt Capital Gate Abu Dhabi hosted an exclusive event to partners

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Hyatt Capital Gate Abu Dhabi hosted an exclusive event to partners


448Hyatt Capital Gate Abu Dhabi hosted an exclusive event of appreciation for a significant number of their clients and supporters as a gesture of gratitude that had a positive impact over the past year on the hotel and contributed towards the success of Hyatt Capital Gate. The evening welcomed several dignitaries, corporates and media. Award winning 18 Degrees restaurant was impeccably set up for a memorable evening that included an exquisite menu in a remarkable atmosphere that was well received by all.

Speaking on the occasion Mr. Stefan Gaessler, General Manager stated, “we are honoured to receive the support and confidence in our product, we look forward to fostering further a long standing relation with all who we come in contact with”. He was also thankful to the Abu Dhabi Tourism and Culture Authority for their cooperation and great contribution to the development of Abu Dhabi’s tourism sector.

Hyatt Capital Gate Abu Dhabi is the first independently branded Hyatt hotel in the South West Asia region/outside the United States. It is one of the leading hotels in Abu Dhabi and is located in the iconic Capital Gate building, a Guinness World Records-certified structure which inclines a record-breaking 18 degrees.  Capital Gate, also known as the “Leaning Tower of Abu Dhabi,” is the focal point of the Abu Dhabi National Exhibition Centre’s master development, the largest conference and exhibition venue in the Middle East. Amongst the 5 star hotels in Abu Dhabi, Hyatt Capital Gate presents 189 modern hotel rooms and suites.



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Oman Oil Company partners with schleupen AGto deploy 50 cutting-edge risk management systems

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Oman Oil Company partners with schleupen AGto deploy 50 cutting-edge risk management systems


422Oman Oil Company (OOC), the Sultanate’s energy investment arm, has partnered with Schleupen AG to provide sophisticated risk management services to its member companies. OOC will leverage the unique capabilities of various systems developed by the European IT-services market leader in the risk management business sector to optimise risk management activities ranging from identification through evaluation to business risks reporting. The agreement was signed by Mulham Al Jarf, Deputy CEO of OOC and Heinz Heineke, Shareholder of the Supervisory Board of Schluepen AG.

In the initial phase, Schleupen AG has installed the new systems at 18 of OOC’s group of companies. In addition, end-users have received training on the systems’ applications and benefits by qualified IT and risk management consultants.

“The deployment of this advanced platform will strengthen the performance of our risk management function leading to enhanced levels of operational efficiency. It will minimise human error ensuring information accuracy and timely monitoring of successful completion of action plans,” said Mohammed Al-Hinai, Head of Risk Management at OOC. “Providing the right tools and training for our Risk Champions will also help them identify opportunities and most importantly, propose valid solutions for emerging threats in all areas including operations, projects and acquisitions.”

Heinz Heineke, Shareholder of the Supervisory Board of Schluepen AG said, “Over the last decade, interest in qualified risk management systems has witnessed increased momentum in emerging markets and particularly in the energy-related sector. Our agreement with OOC is our first contract outside of Europe and we are confident that showcasing our expertise in Oman and across the OOC group of companies around the world will boost our international expansion plans.”


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SEDCO Holding Group’s ‘Riyali’ partners with Khawater 10

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SEDCO Holding Group’s ‘Riyali’ partners with Khawater 10


4183SEDCO Holding Group’s Riyali Financial Literacy Program entered into a partnership with the popular “Khawater 10” program hosted by Ahmad AlShugairi on satellite TV channel MBC 1 which airs every day at 6:30 p.m. during the holy month of Ramadan.

The collaboration comes in line with Riyali’s CSR initiative to instill human values in the community and sustain growth for a collective end, and in conformity with the issues raised over Khawater’s program.

Amr Banaja, VP of Corporate Communications and Marketing at SEDCO Holding Group, said “the Riyali Program focuses on society’s positive needs, and because of the similarities in nature between the program and Khawater 10, we have developed this partnership which aims to communicate a motivational message.”

This year, Khawater 10 has focused on some of the negative developments in first world nations like the United States and Japan, such as family breakups and the widespread consumption of alcohol and drugs. The show will also explore the reasons behind these issues, in addition to presenting and examining other important issues such as religious aspects which affect all Muslims. One of these is financial literacy, and the institutionalization of a culture which saves rather than wastes money.

During the 6th episode of Khawater 10, AlShugairi discussed monetary freedom through practical means as embodied in the partnership between the show and the Riyali Program.

He also discussed various investment concepts and the importance of saving as well as the difference between the fluctuating value of currencies on the one hand, and gold which has maintained its value throughout history on the other. The episode further tackled investment concepts which the Riyali Program also addressed during its training workshops meant for a large number of students and youth.

During the 16th episode, the show also dealt with the concepts of debt, credit cards and the importance of paying off debts.

Besides, the Riyali Program aims to change disposition on money, especially on matters pertaining to financial planning, budgeting and accountability, while at the same time nurture steadfast resolve in people to value the importance of financial budgets. The Riyali Program, which has received great acclaim, will have a tremendous effect on kids and college students, especially as regarding spending, saving and investing.





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ALCATEL ONETOUCH partners with e-LEARMENT to provide tablets to educational institutions

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ALCATEL ONETOUCH partners with e-LEARMENT to provide tablets to educational institutions


4156ALCATEL ONETOUCH and e-LEARMENT recently signed an agreement to provide specialized tablets to educational, academic and training institutions in the Middle East and the rest of the world. As part of the agreement, which sees ALCATEL ONETOUCH tie up a large tablets deal with e-LEARMENT (part of the Kuwaiti KHX Group that is a subsidiary of Beyout Investment Group), the learning process of the current and new generation of students will be supported by ALCATEL ONETOUCH’s cutting-edge yet cost effective range of tablets. These tablets come enabled with software and customized educational applications that promote self-learning among students at different levels. Furthermore, a larger target will now have accessibility to these tablets.

The agreement was signed in June 2014, in Dubai in the presence of esteemed top management from ALCATEL ONETOUCH & e-LEARMENT namely Mr. Zied Merichko (Head of Middle East TCT Mobile International), Mr. Yves Morel (General Manager EMEA TCT Mobile International), Mr. Thomas Liu (CFO TCT Mobile International), Mr. Abdulrahman Alkhanah (Deputy CEO Beyout Investment Group), Dr. Bader Altraiji (Chairman of Khx Board), Mr. Ashraf Nairoukh (Managing Director e-Learment) and Adriana Herbst (General Manager Al Maharat Schools KHX UAE).

Targeting all public and private academic institutions across the world including schools, universities, community colleges and training centers, the ALCATEL ONETOUCH tablets will come with preloaded educational apps and software specifically developed by e-LEARMENT. The different educational institutions will thus be able to prepare interactive courses by deploying software developed by e-LEARMENT and installing it on the ALCATEL ONETOUCH tablets to ensure an interactive ambiance in the classroom.

Speaking out on the partnership, Head of Middle East at TCT Mobile International, Mr. Zied Merichko, said “The partnership comes at a time witnessing an increasing adoption of tablets in the Middle East among students in all stages and who represent the targeted segment of the agreement. The partnership will play an important role in increasing electronic digital content at the various educational institutions.” Voicing ALACTEL ONETOUCH’s pride in the strategic partnership, Merichko added that the two companies have already started implementing some projects as part of this partnership with several agreements having been reached in Kuwait, Jordan, UAE, Morocco and Bahrain. “There are also plans to expand to Turkey in the near future as the software provided by e-LEARMENT can operate using different languages,” he said.

Commenting on the deal, Ashraf Nairoukh, Managing Director of e-Learment, said: “Educational software provided by e-LEARMENT on ALCATEL ONETOUCH tablets will meet the objectives of the educational institutions in adopting e-learning. The young generations deal with technology on daily basis more than they deal with books and papers, a matter that motivates self-learning, which in turn is a prevailing trend across the different educational institutions worldwide.”

The partnership will significantly help in achieving a paperless environment at educational institutions and lessen the burden on schoolchildren to carry books.

ALCATEL ONETOUCH tablets come with various preloaded interactive education applications, which strengthens the academic institutions’ skills in measuring the performance of students as well as gauging the impact of integrating technology into the classroom on their grades. The tablets that have been selected for this project are:

PIXI 7: High quality but cost-effective, PIXI 7 has the latest Android software (KITKAT 4.4), dual core CPU, Wide 7” Display and weighs just 285 grams with pre-embedded apps.

POP 7 & POP 8: The unique characteristics of the POP series are that the tablets are fun and colourful and offer a smart but simple user experience. POP 7 features include 7” TFT WSVGA display, dual-core 1.3 GHz, 2 Megapixel rear camera, VGA Front camera and weighs only 285 grams. The POP 8 features 8” IPS 1280 X 800 display, Quad-core 1.3 GHz, 2 Mpxl rear camera and VGA Front camera and weighs 325 grams.

Through this partnership, ALCATEL ONETOUCH aims to be in step with the new generation by offering them a wide variety of options in the tablets and smartphones categories. A pilot project will be implemented soon in Jordan and the UAE to deploy ALCATEL ONETOUCH’s tablets that come with e-LEARMENT educational applications at AL-MAHARAT International School.




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TVM Capital Healthcare Partners Adds Sudhir Bahl to Team as Firm Expands into India

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TVM Capital Healthcare Partners Adds Sudhir Bahl to Team as Firm Expands into India


436TVM Capital Healthcare Partners, the MENA region’s first private equity firm dedicated exclusively to the healthcare sector, has announced the addition of Sudhir Bahl as an Executive-in-Residence in Dubai and Director-India. The appointment comes after TVM Capital Healthcare Partners recently rebranded to reflect the expansion of its investment geography beyond the MENA region and announced its intention to invest up to US$100 million in India over the next three to five years. TVM Capital Healthcare currently owns IVF chain Bourn Hall International at two locations in India. As an Executive-in-Residence, Sudhir has been assigned to contribute to the development of the portfolio companies in both regions and more specifically to build the firm’s new presence in New Delhi. He will also be the first port of call for Indian entrepreneurs and management teams seeking growth financing from TVM Capital Healthcare.

Says Dr. Helmut Schuehsler, Chairman and CEO of TVM Capital Healthcare Partners: “Sudhir Bahl has shown to be a person with vision, strategic thinking, positive attitude, high level of energy and an unwavering focus on mentoring and people development. This is why we wanted him to join our firm. He is also a healthcare domain specialist with over twenty one years of experience in India and the Middle East region. He comes with an understanding of the complete healthcare ecosystem which, in times of dramatic change in the healthcare systems in our region and the increasing integration of care, as well as ubiquitous cost pressures, is an extremely important element of success.”

In the last five years Sudhir has served on the board of six healthcare companies in their growth stage and worked closely with executive management teams to achieve growth objectives while creating sustainable organizations. In 2011, Sudhir was a co-founder, CEO and board member of Irene Healthcare Pvt. Ltd. He was also part of the senior management team as President and COO at Nova Specialty Surgery - a chain of day surgical and IVF centers with operations in India and Middle East, and as founder Director and COO of IVEN Medicare India Limited, an ICICI Venture portfolio company. From 2004 to 2007 Sudhir worked as Vice-President for Apollo Hospitals Enterprise Limited where he led the Primary Care Clinics business in North and West India. He was part of the senior team leading international projects and consulting business with focus on the Middle East and KSA markets. Sudhir started his career in GE Healthcare in 1992 and worked there for eleven years. He was a part of the prestigious TLP (Technical Leadership Program) and handled multiple assignments leading change management in the organization. Sudhir is an Electronics Engineer and an MBA with specialization in International Business Management. He is also a GE Certified SIX SIGMA (Green Belt) for Process and Performance Improvement and has attended a JCI Practicum Program.



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Renault Middle East Partners meet with Carlos Ghosn in Paris

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Renault Middle East Partners meet with Carlos Ghosn in Paris


485The city of Paris hosted an exclusive event organized by Renault for its dealership owners. The operation gathered Chairmen and CEO’s from the Middle East region together.

Renault partners from 10 countries - Bahrain, Kuwait, Iraq, Jordan, Lebanon, Oman, Qatar, Saudi Arabia, Syria, and UAE- attended this Top Management event at Renault’s Headquarters.

The tour was a great opportunity for the still confidential future Renault models to be unveiled in a 360° showcase. These exciting future models were the chance to discuss the upcoming launch for the Middle East Region. The famous Engineering & Design Centre, “Technocenter” where more than 10,000 Renault employees work, was chosen to host the main part of the tour.

Mr. Carlos Ghosn, Renault CEO, met all of them during a Top Management meeting, which was the opportunity for stimulating exchanges regarding Renault Middle East’s ambitions.

This visit offered a great chance for the Middle East partners to test drive the latest brand of new technology design by Renault; NEXT TWO, which is an autonomous prototype, a connected and automatic car solution for everyone.

To discover more about Renault engineering, quality and safety know-how, Renault Middle East partners also attended a crash test performed to demonstrate the quality and safety of every Renault car to give customers the best in terms of quality and safety.

The event concluded with Renault test drives at the Renault circuit located in Aubevoye (France), a confidential and strategic site where new models of Renault vehicles are driven around every day. Attendees experienced the Renault Sport’s exciting driving experience with Clio RS and Megane RS. They also drove the Twizy and the Zoé, one of the most appealing 100% electric vehicles.

The memorable event reflected Renault’s strong commitment to make the Middle East part of its core markets. Peyman Kargar, Renault Middle East Managing Director said: “France being part of the Renault DNA, Paris was the most natural place to welcome Renault Middle East partners to. Renault is a unique and great combination of the French touch, Japanese technology and Korean know-how.

He added: “The Middle Eastern automotive industry has done extremely well over the past few years. As a matter of fact, we have seen marked increases in sales and recorded strong growth in the GCC Region. The newly designed cars being introduced and expected in the near future are most certainly head turners and cater to all the needs of customers from the Region.”


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An inside look into Renault’s exclusive Parisian event that blew away its Middle Eastern partners

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An inside look into Renault’s exclusive Parisian event that blew away its Middle Eastern partners


426The city of Paris hosted an exclusive event organized by Renault for its dealership owners. The operation gathered Chairmen and CEO’s from the Middle East region together.

Renault partners from 10 countries - Bahrain, Kuwait, Iraq, Jordan, Lebanon, Oman, Qatar, Saudi Arabia, Syria, and UAE- attended this Top Management event at Renault’s Headquarters.

Renault Middle East partners are Abdulbaki Motors, Al-Babtain Group, Alkan, Al Masaood Group, Arabian Automobiles, Bassoul-Heneiné, Saleh Al Hamad Al Mana Co., Suhail Bawan Group, U.T.A.C, YK Almoayyed & Sons.

The tour was a great opportunity for the still confidential future Renault models to be unveiled in a 360° showcase. These exciting future models were the chance to discuss the upcoming launch for the Middle East Region. The famous Engineering & Design Centre, “Technocenter” where more than 10,000 Renault employees work, was chosen to host the main part of the tour.

Mr. Carlos Ghosn, Renault CEO, met all of them during a Top Management meeting, which was the opportunity for stimulating exchanges regarding Renault Middle East’s ambitions.

This visit offered a great chance for the Middle East partners to test drive the latest brand of new technology design by Renault; NEXT TWO, which is an autonomous prototype, a connected and automatic car solution for everyone.

To discover more about Renault engineering, quality and safety know-how, Renault Middle East partners also attended a crash test performed to demonstrate the quality and safety of every Renault car to give customers the best in terms of quality and safety. The event concluded with Renault test drives at the Renault circuit located in Aubevoye (France), a confidential and strategic site where new models of Renault vehicles are driven around every day. Attendees experienced the Renault Sport’s exciting driving experience with Clio RS and Megane RS. They also drove the Twizy and the Zoé, one of the most appealing 100% electric vehicles.

The memorable event reflected Renault’s strong commitment to make the Middle East part of its core markets. Peyman Kargar, Renault Middle East Managing Director said: “France being part of the Renault DNA, Paris was the most natural place to welcome Renault Middle East partners to. Renault is a unique and great combination of the French touch, Japanese technology and Korean know-how.

He added: “The Middle Eastern automotive industry has done extremely well over the past few years. As a matter of fact, we have seen marked increases in sales and recorded strong growth in the GCC Region. The newly designed cars being introduced and expected in the near future are most certainly head turners and cater to all the needs of customers from the Region.”



Posted in Corporate & Business, Manufacturing and IndustryComments (0)

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