Tag Archive | "motor-racing"

World Premiere of motor racing documentary, Speed Sisters, to open Doha Film Institute’s second annual Ajyal Youth Film Festival

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World Premiere of motor racing documentary, Speed Sisters, to open Doha Film Institute’s second annual Ajyal Youth Film Festival

4128The second annual Ajyal Youth Film Festival, presented by the Doha Film Institute, will open on December 1 with the world premiere of Speed Sisters by Amber Fares, a thrilling, action-packed and insightful documentary about the Middle East’s first all-woman motor racing team.

Raising the curtain on the festival’s second edition, Speed Sisters takes viewers inside the West Bank’s streetcar motor racing scene where we follow a group of young Palestinian women brought together by their desire to live life on their own terms. The debut feature by Lebanese-Canadian director, Amber Fares, takes an intimate look at the lives of its five subjects and what motivates them to compete as they challenge social expectations, community politics and family dynamics while also facing restrictions of movement by the Israeli military occupation.

The film was developed with the support of the Sundance Institute and Doha Film Institute’s grants programme, along with a variety of international film funds and hundreds of crowdfunding backers around the world.

Fatma Al Remaihi, Festival Director and Acting CEO of Doha Film Institute, said: “We are absolutely thrilled to present the world premiere of Speed Sisters in Doha at the opening night of the Ajyal Youth Film Festival. It is a film that took us by surprise – a first feature by an exciting new director that depicts a very different aspect of life in Palestine than what we are accustomed to seeing on screen.

“Speed Sisters captures the passion and determination these young women have for their sport, as well as the great sense of personal freedom, camaraderie and positivity that motor racing brings to their lives.

“Our festival is dedicated to bringing generations together through cinema, and Speed Sisters is a wonderful example of a film that explores some of the questions and challenges faced by young people in our region around notions of tradition and modernity.”

The director, Amber Fares, will be in attendance for the opening night along with a delegation of the film’s cast and crew.

Amber Fares said: “We have spent five years in Palestine bringing this story to the screen and I am very excited that Doha will mark the start of our festival journey. Speed Sisters is a story about five fiercely determined women and their drive to break through the obstacles in their lives in order to stay true to themselves and their dreams.

We felt it was a perfect fit to launch our film at this youth-oriented event in the Middle East in order to celebrate the energy, hopes and creativity of young people in the region. We are honored to be opening the second edition of the festival.”

Previously announced titles for the festival include the closing night gala which will feature the Middle East premiere of ‘Kahlil Gibran’s the Prophet’, the animated adaptation of Gibran’s beloved book which world premiered at the Toronto International Film Festival last month. Produced by Salma Hayek and made with support from the Institute’s co-financing programme, the film features the work of nine renowned animators who each depict a chapter from the book. Emirati filmmaker and creator of the popular Freej series, Mohammed Saeed Harib, is among the nine directors.

The full festival programme will be announced early November.

The Ajyal Youth Film Festival builds on the Doha Film Institute’s history of community-based programming. Ajyal, meaning ‘generations’ in Arabic, invites people of all ages to come together to discuss cinema through events that inspire creative interaction, opening up a fun, collaborative environment where young people can express themselves. Driven with the goal to inspire and create, Ajyal has been designed to empower the region’s youth and to inspire film enthusiasts of all ages in Qatar and the region.

The second annual Ajyal Youth Film Festival will take place from December 1 – 6 at Katara Cultural Village. The programme consists of daily public screenings of local and international films; family days; special events and exhibitions; the Sandbox interactive digital playground; school screenings; and the Doha Film Experience - Ajyal’s youth jury, where hundreds of young people between the ages of 8 and 21 will watch and discuss shorts and features and decide on the winning films.

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Zain logo exposed to a global audience tuned into Bahrain’s motor racing event

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Zain logo exposed to a global audience tuned into Bahrain’s motor racing event

4106To further highlight Zain Bahrain’s historic launch of superfast 4G LTE broadband services in the Kingdom, Zain took advantage of its Vodafone partner agreement, branding the Vodafone McLaren Mercedes racing cars and team distinctively with the Zain logo during the ‘Formula 1 Gulf Air Bahrain Grand Prix’.

This opportunity further enhanced Zain’s global brand awareness as a worldwide audience viewed last Saturday’s qualifying session and Sunday’s race.

Notably for Zain Group, the company’s digital presence received an astounding boost as the corporate website saw a 600% increase in average daily hits. Comparably, engagements and views on the company’s social media channels - Facebook, Twitter and YouTube soared over a four-day period pre and post Sunday’s race.

Zain Group’s non-equity Partner Market Agreement with Vodafone Group that began in September 2012, entails Vodafone cooperating with Zain’s operations in Kuwait, Bahrain, Iraq, Jordan and Saudi Arabia to provide customers enhanced telephony and marketing services. Zain is also the preferred partner of Vodafone in respect to the agreed areas of cooperation.

To mark Zain Bahrain’s 4G LTE launch in the Kingdom, Zain also produced an entertaining TV commercial that featured 2009 world motor racing champion Jenson Button. The TVC was widely aired across the Middle East’s main satellite channels, and was substantially viewed on You Tube.

“The impact of the benefits of our partner agreement with Vodafone are immediate and enhance Zain on multiple commercial and marketing levels,” commented Zain Group CEO, Scott Gegenheimer.

“Launching 4G LTE technology in Bahrain was a momentous occasion in the history of the Kingdom as well as for Zain’s customers who now benefit from a whole new realm of exciting high-speed digital content capabilities. It is befitting that the Zain brand was seen by a global audience during this prestigious motor racing event, and the association with speed, reliability and technical know-how was well made.”

In the lead up to the motor racing event, both Vodafone McLaren Mercedes racing drivers, Jenson Button and Sergio Perez participated in a variety of promotional events to support and enhance the launch of 4G LTE services by Zain Bahrain.

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New Porsche Middle East race series starts in Bahrain

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New Porsche Middle East race series starts in Bahrain

Porsche GT3 Cup Challenge Middle East sends Saudi driver into record books

The Porsche GT3 Cup Challenge Middle East gets under way in Bahrain tomorrow with some of the region’s most promising young drivers facing a 12-round battle Read the full story

Posted in Automobile, Corporate & Business, Entertainment & Culture, SportsComments (4)

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