January 4, 2012

The demand for consumer electronic goods and appliances in Dubai remains strong, with sales expected to peak at USD 3.97 billion by 2015, according to a recent report from the Dubai Chamber of Commerce and Industry (DCCI). In line with this ‘harman house’, the leading retail chain in home, professional and car infotainment in the Middle East, has revealed that it will be offering a 10 to 40 per cent value back through bundle offerings of high end home entertainment products at DSF 2012. ‘harman house’ is upbeat in targeting 40 per cent sales increase during the month-long run of the DSF, which will be held from January 5, 2012 to February 5, 2012. The confident outlook also complements the company’s direction towards achieving its target of over USD 300 million in revenue for the Fiscal Year 2012.

The increase has been driven by popular electronic devices such as LED and 3D TV sets, Blu-ray DVD players, 3G handsets, smartphones, and computers, and ‘harman house’ has noted that this has directly increased the demand for home theatre systems, headphones, docking stations and feature rich audio products. Recent consumer market reports have also shown that consumers across the Middle East region have demonstrated a demand for versatile yet high-quality options for the multitude of applications and devices they deal with on a day-to-day basis.

“We are very excited to participate in this year’s edition of the DSF where we plan to offer customers some exciting and unique promotions and bundle offers that is aimed at giving our customers the best value for their money,” said Amit Malani, President, Harman Middle East. “Today’s consumers have demonstrated a key shift in buying preferences with the emergence of new marketing techniques like online global launches and product information that can easily be accessed on your phone or your laptop. Consumers are now learning more about the products they purchase, its technology and features, cost, value add-ons and benefits, and we are certain ‘harman house’ products and pricing meet these needs.”

At ‘harman house’, for this coming DSF the price of a 32-inch LED TV will start at AED 1,399 and above, while home theatre systems will start at AED 2,299 and above. Pricing is also one of the other main drivers for sales as ‘harman house’ is expected to stand out because of its offers on flat screens and premium home theatre systems.

The leading company is focused on throwing the spotlight on the harman kardon BDS series, which are the latest additions to its integrated line of home entertainment systems and the JBL OnBeat Extreme, a high-performance wireless speaker dock equipped with Bluetooth wireless technology. Participation at DSF 2012 follows after its recent announcement of the ‘Beautiful Sound’ campaign, which is touted to be its largest ever ad campaign. Adding more colour to the campaign is the presence of internationally acclaimed recording artist and actress Jennifer Lopez who has signed on as their new brand ambassador. The ‘Beautiful Sound’ campaign continues a year of notable artist signings for Harman. Earlier, it launched the ‘Hear the Truth’ brand campaign for JBL, with ads featuring Maroon 5 and international superstar AR Rahman. Additional prominent artist agreements will be announced in 2012.

Diamond demand, in carats, will grow more than 6 per cent per year through 2020, far outpacing the 2.8 per cent annual supply growth, creating a ‘structural shortage’ for the industry and signaling potential price increases, particularly in the larger-carat diamond segments; this according to the ‘2011 Global Diamond Industry Report’, released by Bain & Company, commissioned by the Antwerp World Diamond Centre (AWDC). Even the most conservative growth scenario in the report forecasts a strong positive outlook for the USD 60 billion diamond jewelry industry. A doubling in the ranks of the Chinese and Indian middle classes by 2020 will drive much of the demand surge, with their combined market share projected to reach 30 per cent by the end of the decade, up nearly half from its current levels and nearly equal to the share of the United States.

“The appetite for high-quality diamonds in China and India is growing,” said Gerhard Prinsloo, Bain & Company partner and lead author for the report, “but industry players would be ill-advised to take their eye off of the United States and its preeminent position as the world’s #1 diamond market.”

The report finds that industry efforts to improve transparency could finally enable the diamond market to overcome past hurdles—including difficulties with valuation, the lack of a traded market, and lack of liquidity—and establish diamonds as a full-fledged investment asset. Keys to creating investment demand include: creating an exchange for polished diamonds, defining the criteria for investment grade diamonds (e.g. carat sizes) and reducing the number of price points, now numbering in the 12,000 to 16,000 range. High net worth individuals and banks in China, India and the Middle East, in particular, have shown interest in investment in large high quality diamonds.

DUBAI, United Arab Emirates – : New research from Brocade1 (Nasdaq: BRCD) across Europe and Middle East shows that just over 86 percent of consumers use their mobile device including smartphones or tablets to do their holiday shopping and nearly 70 percent of these respondents are only prepared to wait a maximum of 20 seconds for a web page to load before going to another retailer. 

This suggests a strong shift in consumer expectations regarding service quality and changing habits in online shopping – making way for a mobile commerce boom and the need for service providers to step up to the plate and offer services to match, while coping with fluctuating seasonal demands.

“Mobile commerce is nothing new, but with the advent of the tablet and continuing sales for smartphones, 2012 will bring a seismic shift in consumer demand to shop anytime, anywhere, with no decline in service quality and download speeds – placing huge pressure on service provider networks to deliver,” said Manu Bonnassie, Regional Director - Central Europe, Middle East and Africa (CEMA) at Brocade.

The research found that 13 percent of consumers will only wait a maximum of five seconds for a retailer’s web page to load before giving up, showing an increasing consumer trend towards demand for speed and uninterrupted service when shopping online. With the majority of people spending more time shopping online over the festive period (19 percent spending twice as much time as usual) and the growing trend for shopping ”on the go”, retailers are facing increasing pressure to ensure that their networks stand up to heavily fluctuating seasonal demands.
 
Bonnassie continued: “While consumers are put off by slow connection speeds, our research indicates that growth of online shopping is very much dependent on the ability of retailers to provide quality services.  According to Gartner, there were 17 million tablet computers shipped in 2010, a figure set to hit 326 million in 20152. That alone should be sounding alarm bells for retailers.  With over a third of people claiming to already own a tablet computer, and a further 22 percent intending to bring one into the home or give one as a gift at Christmas, the trade-off between providing a consistent service throughout the year and being able to handle the extra capacity and bandwidth required during the biggest shopping months of the year, is a huge challenge for retailers.”

Other key findings included:

•·         Of respondents that will be purchasing a smartphone or tablet computer in time for Christmas, or as a gift for a member of the family or friend, 38 percent will be used for work purposes. A reflection of the increasing trend of using personal devices in the workplace – Bring Your Own Device or BYOD – employers could expect four in every 10 employees to bring a new device onto the corporate network in January 2012;
•·         Three quarters of people and almost 37 percent already own a smartphone or a tablet respectively;
•·         Almost 70 percent of people claim that their place of work will close for at least the bank holidays over the Christmas period. With 81 percent of people staying home over the festive time, that means a drastic increase in leisure time, with over half of us streaming TV and movies from the Internet and a shade under 58 percent using bandwidth-hungry communications tools such as Skype to talk to friends and family.
Bonnassie added: “With seasonal peaks and troughs in demand, it is a challenge for providers to ensure that they are satisfying high expectations from consumers, but also not wasting capacity in low periods. Pay-as-you-go (PAYG) style networks are set to be key to tackling this issue, as providers only use what they need, when they need it.”

Many [businesses] are leveraging Cloud-based business models, delivering high performance networking foundations to deliver consumer services, but are now beginning to look at new procurement strategies to create on-premise architectures.

Bonnassie commented: “Our ‘The Data Center Is Here’ corporate campaign highlights how modern networks need to extend across physical boundaries and enable a common user experience wherever data is accessed, and with the recently launched Brocade Network Subscription service we are now offering of an innovative, subscription-based acquisition option for network infrastructure that allows organizations to align network capacity with fluctuating business demands. Therefore it’s important that the retail industry and service providers ensure they don’t miss this opportunity to prosper.”

In this type of always-on business environment, the Brocade portfolio of high-performance, scalable, cloud-optimized networking solutions offer service providers and businesses the confidence to meet the demands of the modern consumer. These solutions deliver on the Brocade One™ strategy of helping organizations deliver information and applications anywhere at any time. In addition, this strategy is designed to help organizations reduce both complexity and costs while extending data center assets and services to mobile users around the world.

Growing numbers of small companies and home businesses seeking greater support and a better image
 
Dubai, United Arab Emirates, 27th September 2011- Regus, the world’s largest provider of flexible workspace, has reported a 15 percent increase in demand for virtual office services in the first six months of 2011, compared to the previous six months July to Dec.

With thousands of customers in the UAE, the company attributes rising demand for virtual offices to home-based and small businesses looking for workspace support that is low cost, low risk, and can dramatically increase productivity.
 
Tamkin sees clear benefits from having a virtual office: “Using the Regus services provides us with a central and convenient location for our visitors who don’t know the city well and would not be able to find our regular office location easily. We can work on the move, wherever we need to be, or take the day off, secure that someone will answer the phone and take mail deliveries.”

Joanne Bushell, VP Middle East and Africa for Regus adds: “Even though the economy in UAE is recovering, small businesses are acutely aware of the need to control spending. Virtual offices offer home businesses, start-ups and companies entering the UAE market the benefits of a staffed office – such as a professional business address, and a professional receptionist to answer the phone – without the expense, risk and management time of setting up a physical presence.”

Regus offers a range of virtual office services, including business address to use on company stationery, dedicated local phone number and receptionist to answer calls, mail collection and handling, and access to private offices or meeting rooms.

All those services allow businesses to project an impressive image to clients and customers, without the expense of leasing professional workspace, or hiring their own administrative staff. Some use their virtual office as a permanent arrangement; others use it as a staging post, before they expand to a physical presence – often at the same Regus business address.

For more information visit www.regus.com/workanywhere

Dubai, UAE, 28th July 2011: The Summer Collection 2011 of Superdry, one of the fastest growing international retailers and wholesalers of youth fashion, has generated high demand this summer in the UAE.

Inspired by the contrasting fast pace of Dubai life, Superdry’s Summer Collection 2011 is perfect for youngsters who want to have cool and comfortable attire, with a touch of practicality and individual identity.

Superdry’s design is perfect for youngsters who want to have cool and comfortable attire, with a touch of practicality and individual identity. It is also perfect for beating the summer heat of Dubai.

The UK based international brand, which is represented in the UAE by Al Khayyat Investments, a leading Dubai holding company that represents more than 200 top International brands, has announced plans to launch 13 stores in the UAE. Two stores are already functioning in Deira City Centre and Mirdif City Centre and the next store is due to be opened at the Mall of the Emirates and Dubai Mall by the fourth quarter of this year.

Superdry is a global brand patronised by several leading celebrities, including David Beckham, Leonardo DiCaprio, Zac Efron, Kate Winslet and Shakira, to name a few. Moreover, our deal with the international brand is to bring complete and latest collections to the UAE market to enable customers buy the products at a closer proximity.

Superdry has crafted an inspirational summer collection with all the precision detailing and progressive techniques now synonymous with the brand. The summer collection includes jackets strip back weight and push forward with cockpit-grade quilting in oil marked, waxed and paper touch cottons. Superdry also launched motorbike touring and aviation jump jackets.

This season’s rodeo jacket is supersoft in washed suede, ride the trend in tan denim, shirt style. The new utility style transcontinet jacket, heavy canvas, belted with a military feel, has a changeable badge option swap Japanese /British is a one of kind in the collection.

The Black Label maintains authentic hand feels and vintage printing techniques while Appliqué fleeces come with asymmetric cotton and leather built branding alongside quilt inserts. Summer knits are updated with sun scorched, fresh wash techniques. Shorts feature in heavy-duty destroyed, military cotton for men and washed-out polkas for women.

Superdry summer collection is a mix of modern and casual styles that expresses individuality, combined with unique patterns, to portray the true feel of summer elegance and style. Moreover, it features shirts and shorts perfectly suited for everyday use, with a huge collection for teenagers divided into several different themes.

A3+ high-gloss photo printer uses 50 per cent larger ink cartridges for fewer cartridge changes

July 26, 2011

Responding to customer demand for higher-capacity ink cartridges to improve user convenience, Epson has developed the Stylus Photo R2000 with 17ml ink cartridges. The new A3+, 8-colour photo printer, which has been launched in the Middle East, delivers high-quality photographic prints using Epson UltraChrome Hi-Gloss2 pigment ink, with the advantage of 50 percent higher capacity cartridges compared to previous models in its class. This allows larger print jobs to be completed with fewer ink changes.

Epson has also answered customer calls for wireless connectivity, making the R2000 one of the only printers in its category to feature Wi-Fi. Combined with USB and Ethernet connectivity, Wi-Fi enables the R2000 to fit easily into any studio or home environment. Users can print remotely from iPhones® or iPads® using the Epson iPrint app.

Khalil El Dalu, General Manager, Epson Middle East, said: “Based on the feedback Epson received from its customers, the company has not only added Wi-Fi and larger ink cartridges but has also ensured users get high-quality results, every time, which will be well appreciated by Middle East users. The printhead delivers a variable droplet size down to 1.5pl, resulting in high precision and smooth gradations. It also has an ink mixing function to prevent ink settling in the cartridges, making colour reproduction as accurate as possible.”

Thanks to Epson UltraChrome HiGloss2 Ink, users can achieve an ultra-glossy finish for photos, yet enjoy all the benefits of a pigment ink – including durable, long-lasting prints and the flexibility to work with a wide range of media. In addition to supporting fine art, glossy and matte media, both in cut-sheet and roll-paper formats, the R2000 also prints directly onto CDs/DVDs and thick media such as poster board.

SAS Middle East showcases integrated suite of Data Lifecycle solutions at Software Congress 2011

July 5, 2011

Carel Badenhorst

The increased demand for effective and reliable Business Integration solutions is expected to drive in over USD 33.9 billion in global revenue reflecting a 6.5 per cent increase from the previous year, according to a recent report released by the International Data Corporation (IDC), a global provider of market intelligence, advisory services, and events for the information technology, telecommunications and consumer technology markets. The report reveals that Business Integration solutions have emerged as an integral and essential element for combining differing sets of data for today’s companies and organizations. In line with this, SAS Middle East, the leading provider of business analytics software and services in the Middle East region, showcased its integrated suite of Data Lifecycle solutions during this year’s edition of the Software Congress 2011, which was held at The Address Hotel in Dubai Marina.

During the congress, Carel Badenhorst, Head of Technology Practice, SAS Middle East, gave a presentation on the company’s integrated suite of Data Quality Lifecycle software, which provides an enterprise solution for profiling, cleansing, augmenting and integrating data to create consistent, reliable information. He also discussed key topics relevant to the growing demand for Business Integration software and explained the significance of being able to merge different sets of data for today’s companies. According to Badenhorst, utilizing a SAS Data Lifecycle solution will allow users key benefits like the ability to profile, monitor and actively manage the quality of enterprise data; integrate and standardize data across multiple systems and business units; define data correction rules to reflect organizational changes and cleanse data and provide decision makers with trustworthy information.

“Businesses today have demonstrated a key demand for an effective and highly reliable solution that can incorporate differing sets of data and seamlessly integrate it into their data systems. This demand is expected to drive in more that USD 33.9 billion in revenue for 2011 and will represent a large chunk of today’s IT and Software segment,” said Carel Badenhorst, Head of Technology Practice, SAS Middle East. “The forecasted growth represents an opportunity for us to leverage our strategic line of Data Quality Lifecycle solutions across companies from different industry verticals. Utilizing SAS applications allow our customers the key advantage of being able to automatically incorporate data quality into data integration and business intelligence projects that can lead to a dramatic improvement on returns.”

Software Congress 2011 was attended by over 100 participants, which included industry experts, A-Level CIOs, Information and Network Consultants and key decision makers from some of the Middle East region’s top companies. The event acted as a strategic platform for the participants to interact and participate in content creation and the learning process. SAS Middle East, which was the Gold Sponsor for the event, revealed its move to increase participation in key, select IT and Software conferences and workshops in the region.

“We are very pleased with the turn out of this year’s edition of the Software Congress. The event proved to be an opportune time for us to promote our diverse range of solutions and also share the benefits and advantages gained from using our solutions. SAS Middle East is looking towards participating in more conferences and workshops across the Middle East in an effort to increase more knowledge about our products, reinforce our ties with our customers and at the same time develop new contacts and partnerships,” concluded Carel Badenhorst.

USD 180 billion worth of infrastructure and housing projects underway in Saudi Arabia

June 27, 2011

Saudi Arabia continues to be the GCC’s largest and most dynamic infrastructure market with over USD 100 billion worth of infrastructure projects underway and USD 80 billion worth of pledged housing projects, according to the latest edition of the Saudi Arabia Infrastructure Report for the Third Quarter of 2011 from Business Monitor International (BMI). The large number of projects has created an accompanied demand for heat reflective and eco-friendly paints. To help address this, Jotun Paints, one of the world’s leading producers and distributors of paints and powder coatings, has revealed the launch of ‘Jotashield Extreme’, Jotun’s superior range of exterior paints that provides thermal indoor comfort and a longer-lasting finish with superior exterior protection at a competitive price.

“‘Jotashield Extreme’ is a result of Jotun’s extensive efforts to develop an exterior paint product that can not only reflect heat but also promote a reduction in energy use. This new offering reflects our move to raise the benchmark of environment friendly production techniques and products within the paint manufacturing industry and demonstrates our commitment to promote the adoption of more eco-friendly products and solutions to today’s businesses,” said Faisal Karim, Marketing Manager, Jotun Paints - Saudi Arabia. “These are very exciting times for Saudi Arabia’s construction market with over USD 180 billion of projects in the pipeline or are currently underway. However, the increasing number of projects has also created unique demands for unique products, particularly in paint products that can ably reflect heat and the damaging effects of the sun.”

The continuing development in urban areas in Saudi Arabia is expected to produce an Urban Heat Island (UHI) effect, a phenomenon where metropolitan areas become slightly warmer than its surrounding rural areas. Studies have shown that the temperatures in urban air domes in Saudi Arabia can run up to four degrees centigrade warmer than the surrounding countryside. The UHI effect prompts an increase in air conditioning costs and also creates more air pollutants. Jotun’s ‘Jotashield Extreme’ makes use of revolutionary pigment technology that allows surfaces to enjoy a darker shade of color but with a thermal indoor comfort and longer lasting protection. To date, ‘Jotashield Extreme’ is the only product in the Middle East that provides significant temperature reductions upon application.

Jotun has invested over USD 25 million into research and development initiatives aimed at developing key eco-friendly products that conform to the growing demands presented by users. ‘Jotashield Extreme’ exceeds the international GS-11 standards for paint and offers twice the heat reflective capabilities of ordinary exterior paints. The revolutionary exterior paint product promotes indoor thermal comfort with its heat reflective pigments and protects surfaces from Near Infrared (NIR) effect by reducing temperature that also results in a reduction in energy consumption. ‘Jotashield Extreme’ also comes in multi-color tintable choices.

• Qatar’s building construction sector forecast to witness 12 per cent CAGR over 2010-2015 to reach total value of USD 53 billion in 2015
• Country’s construction projects constitute 13 per cent of the total projects in GCC region in terms of value

April 27, 2011

Property development in Qatar is expected to witness tremendous growth following the country winning the bid to host the FIFA World Cup in 2022. New projects are expected to be developed in the hospitality, infrastructure, and sports sectors over the next decade to prepare Qatar for the prestigious event, which will draw tens of thousands of new visitors and strengthen the country’s position a destination for leisure and business tourism. This construction boom is forecast to add billions of dollars worth of real estate and infrastructure projects in Qatar, and will in turn drive a much stronger demand than previously foreseen for aluminium products.

According to a recent five-year forecast by Ventures Middle East, Qatar’s construction sector which contributes 7.2 per cent to the economy (2009) – is expected to grow at a compound average growth rate (CAGR) of 12 per cent from USD 7 billion in 2010 to USD 12 billion in 2015. Total building construction spend in Qatar is estimated to reach USD 53 billion excluding projects on hold. The country’s construction projects in fact constitute 13 per cent of the total projects in the GCC region in terms of value.  

The construction boom in Qatar has also boosted the country’s aluminium sector, with demand for fabricated aluminium products in the construction industry expected to increase at a CAGR of 12 per cent from USD 252 million in 2010 to USD 436 million in 2015. Demand by volume is expected to increase from 1.4 million m2 (and 68,000 linear metre for kitchens) in 2010 to 2.4 million m2 (and 117,969 linear metre) in 2015.

In recent years, the use of aluminium for curtain wall systems and cladding for new and modern property developments has become more widespread, thus fuelling demand for aluminium in the construction sector. Many of the announced construction projects in Qatar are high rise buildings that implement a modern architecture where curtain walls and cladding are highly used.

Qatar’s rise in the global aluminium industry as both a consumer and producer of aluminium products is marked by the construction of Qatalum, one of the world’s largest aluminium smelter plants at the cost of USD 5.6-billion, which underlines the government’s strong move towards diversification of the manufacturing sector away from gas and oil, and increasing its GDP share beyond the eight per cent recorded in 2009. Qatalum, which is an equal joint venture between Qatar Petroleum and Hydro Aluminium of Norway, is expected to start producing prime aluminium in the fourth quarter of 2011.

The business opportunities arising in the aluminium market in the Qatar will be discussed at the 2nd edition of ALUMINIUM Dubai, the local version of Reed Exhibitions’ global series of aluminium events which also covers India, China and Germany. The leading aluminium trade show for the Middle East will be held from May 9 to 11, 2011 at Sheikh Saeed Halls 2 and 3 of the Dubai International Convention and Exhibition Centre.

“The construction boom combined with major developments in the aluminium production sector, offer Qatar exceptional synergy in the aluminium industry as an emerging player which will further boost the highly dynamic market in the GCC and beyond. We look forward to industry players sharing their thoughts on Qatar with our guests at the upcoming edition of ALUMINIUM Dubai,” said Tarek Ali, Show Manager, ALUMINIUM Dubai, Reed Exhibitions.

ALUMINIUM Dubai 2011 seeks to support the growth of the aluminium sector by providing a conducive networking platform for manufacturers, suppliers and buyers from the GCC. This year’s event also aims to build on the success of the show’s 2010 edition, which gathered 165 exhibitors from 23 countries and over 3,000 visitors from 61 countries. For this year’s event, a total of 150 companies have already confirmed participation, with several more exhibitors from all over the world are expected to follow.

Strategic partnership between Sage and Ambit Keytech to complement growing demand for CRM solutions in retail sector

December 21, 2010

The demand for CRM solutions will continue to increase as a recent BMI report predicts that the UAE’s retail sales is expected to grow from an estimated USD 20.44 billion (AED 75.05 billion) in 2010 to USD 26.41 billion (AED 97 billion) by 2014, says Sage Software, the leading global supplier of Enterprise Resource Planning (ERP), Customer Relationship Management (CRM) and Human Resource Management (HRM) solutions to medium and large organizations. According to the leading software provider, the need to develop and enhance CRM based solutions reflects the growing competitiveness among businesses today - making customer service an important aspect of business operations. The strategic partnership between Sage and Ambit Keytech, a specialized provider of Enterprise Solutions and Technology Services, aims to address this growing demand for customer centric solutions in the country’s retail sector.

A recent industry report from BMI has also pointed out that the UAE is expected to spend more than USD 580 million on computer software and solutions in 2010. Sage currently controls an excess of 30 per cent of the total UAE market share after witnessing a rapid transformation over the last couple of years from offering desktop accounting packages to full-blown ERP and CRM solutions. Sage Software is aiming to reach out to local companies and promoting the strategic benefits and advantages of its line of CRM solutions such as tracking of all customer interactions and allowing customer service teams to have complete access to timely and complete customer information.

Vikram Suri, Managing Director, Sage Software, said, “Sage Software values the importance of its partners and the role they play in helping you meet your customer’s demands and requirements. Our eight year partnership with Ambit Keytech not only reflects our commitment to develop better customer focused products and services but also brings us one step closer to our goal of providing ultimate customer satisfaction and our vision to expand our presence in the UAE and the rest of the Middle East region.”

Having successfully amassed over 6.1 million customers from all over the globe, Sage is looking towards reaching its target by reaching out to local companies and promoting the benefits and advantages of its range of CRM solutions. Ambit Keytech offers Sage CRM packages in key industries in the UAE like financial services, hospitality, manufacturing, logistics, automotive and real estate, and plans to target the retail industry with a solution that will manage the entire lifecycle of the customer and will also tap social networks to acquire customer intelligence and build connections with shoppers. These new software offerings from Sage and Ambit Keytech have been developed to help retail businesses in UAE leverage on technology use and maximize the return of their enterprise system investment - delivering functionality, cost of ownership, ease of use and the promotion of service excellence in today’s global market.

“We are very proud of the strategic partnership we have with Sage Software. Through the years, Ambit Keytech and Sage have been at the forefront of developing and launching prime customer service oriented software that aims to keep businesses at the top of their game. With Sage CRM you can improve the quality of sales and service at every touch point, including in-store sales, telephone, fax, internet, mobile and social media. Moreover, you can deliver the highly personalized attention that customers demand today. As a result, you can increase sales, profit margins, and customer loyalty while controlling costs like never before. Sage’s wide range of customer focused solutions leave companies with a sense of satisfaction and the advantage of growth in terms of profit and customer base,” concluded Jenit Ramaiya, Director, Ambit Keytech LLC.