Al Harthi: “Through our donations to our brothers across KSA we pray to Allah to accept our contributions to alleviate the suffering of those in need”

Monther Al Harthi

Jeddah, July 23 2011: In anticipation of the Holy month of Ramadan, which starts in a few weeks time, most companies in KSA donate charitable associations where the total of donations reached SAR 1 billion and within Al Rabie Saudi Food Co. has recently led a donation campaign to raise funds for charities in all regions of Saudi Arabia. The donations included associations providing assistance for older people as well as children with special needs and others to lessen the suffering of individuals and families in need across the Kingdom. 

This initiative complements the company’s strategies and social responsibility programs, which it is keen on implementing over a sustained period. The proceeds of the campaign will be donated to several charitable organisations in KSA, and other similar specialised institutions that are focused on providing financial and moral support to those in need.   

“We thank God for giving us the fortune to celebrate this Holy month. We ask God almighty to accept our efforts and charitable acts which were aimed at easing the suffering of the needy, by donating to our brothers across KSA through the charitable organisations. We also thank all the officials and managers of these organisations for the ongoing efforts to deliver the donations to the right people,” said Monther Al Harthi, CEO, Al Rabie Saudi Foods.

The social responsibility program of Al Rabie Saudi Foods is a key element of its strategy, as the company is always eager to achieve a balance between business, environmental and social objectives.

“We greatly appreciate the role of charities in building a healthy and balanced society. We launched this initiative to support and strengthen these efforts, while also encouraging residents and the corporate sector to be part of it. We also affirm that we will constantly provide a series of initiatives within our corporate social responsibility theme to serve the Saudi society, not only in Ramadan but also along the year round as well as to provide the best foods and juices following international standards to achieve our motto of (heath for all).” Al Harthi concluded.

Ragheb Alami, Assi Halani, Yusra, Saber Rebai, Ehab Tawfik and Hussein Al Jasmi are among the many celebrities providing entertainment at the star-studded gala event

April 21, 2010

Top Arab celebrities are set to perform at the ‘The Noble Humanitarian Awards Middle East’, a prestigious annual gathering that recognises the achievements of philanthropic organisations, which will be staged in the region for the first time to honor charities for their outstanding humanitarian programs. Famous Egyptian actress Yusra will be hosting the show, with Ragheb Alami, Hussein Al Jasmi, Assi Halani, Saber Rebai and Ehab Tawfik among the many high profile Arab celebrities who would be performing and presenting the awards during the star-studded award ceremony, which will be held at the Emirates Palace Hotel, Abu Dhabi on April 24, 2010.

Among the honourees this year are ‘UAE Red Crescent Authority’, ‘UNICEF’, ‘The General Women’s Union’, ‘Dubai Autism Centre’, ‘Dubai Cares’, ‘Zayed Higher Organization for Humanitarian Care, Special Needs and Minors Affairs’, ‘Friends of Cancer Patients Society’, ‘Gulf for Good’, ‘Life for Relief & Development’ and ‘Make-A-Wish Foundation’. Each charity organisation will be presented with an award sculpture designed by top Hollywood personality Antonio Banderas, which are incorporated with personal messages from special needs children who participated at the ‘Making of the Noble Award’ workshop.

“The resounding support being given to ‘The Noble Humanitarian Awards Middle East’ by the A-list celebrities in Arab entertainment industry, adds significantly to our efforts to turn the spotlight on the great work being accomplished by this year’s honourees, and we are very grateful for their support in this initiative. We are confident that their presence at the upcoming gala event will encourage even more support from the Arab film and music industry and the public at large for humanitarian causes being advocated by the awardees and the awards itself,” said Janeen Mansour, Founder, The Noble Humanitarian Awards.

The gala event is being organised by The Celebrity Charity Awards Corporation, a U.S non-profit organisation working to unify the efforts of charities with celebrities, influencers, media and citizens to create an effective forum for change. The official sponsors for this year’s event include luxury auto brand ‘Infiniti’ as the exclusive ‘Green Room’ sponsor, as well as leading broadcast, print and radio organisations such as Abu Dhabi TV, The National, Al Ittihad, Zahrat Al Khaleej, Star FM, and LIVE.

Launch of annual event seeks to elevate awareness on charity organisation honourees and the impact of their work in the region

March 10, 2010

‘The Noble Humanitarian Awards Middle East’, a prestigious annual gathering that recognises the achievements of philanthropic organisations, will be staged in the Middle East for the first time to honour regional charities for their outstanding humanitarian programs. The event, which will be held at the Emirates Palace on April 24th, 2010, aims to elevate awareness on the work of regional and international charity organisations and the impact of their work in the lives of people across the globe. The gala is being organised by The Celebrity Charity Awards Corporation, a U.S non-profit organisation working to unify the efforts of charities with celebrities, influencers, media and citizens to create an effective forum for change.

Among the many charity organisation-honourees this year is the Dubai Autism Centre, Dubai Cares, Friends of Cancer Patients Society, Gulf for Good, Life for Relief & Development, and Make-A-Wish Foundation. Representatives from the said organisations are set to receive an award sculpture designed by Hollywood star and philanthropist Antonio Banderas, with personal touches to the award added by children. With the event also set to feature live performances by regional as well as international artists, the star-studded ‘Noble Humanitarian Awards Middle East’ gala is scheduled to be broadcast throughout the region on free-to-air channels including Abu Dhabi TV.

“It is truly an inspiration to gather all these wonderful and generous people who are driving their individual humanitarian organisations’ efforts to make a difference in the lives of the disadvantaged, and we are proud to honour them and their altruistic work with ‘The Noble Humanitarian Awarda Middle East’,” said Janeen Mansour, Founder, The Noble Humanitarian Awards. “We are also hoping to inspire the next generation to ‘Be a Noble’ throughout their lives by honouring the people they look up to and admire.”

Inspired by the 1st Annual Noble Humanitarian Awards program held in the US in 2009, the Middle East event is part of a global year-round movement being created to harness the growing focus, dedication and inspiration of celebrities, non-profit organisations and the public. It also aims to honour regional celebrities and organisation that use their status and resources to create awareness, build knowledge and realise notable achievements various communities and groups by investing in the causes they stand behind.

“In addition to honouring charity organisations during the event, we are also looking forward to recognising an elite group of individuals who have given exemplary contributions towards pushing various philanthropic causes through their dedicated programs and initiatives, influence over various groups, as well as financial support. We aim to provide more exposure to the good they are doing, which will hopefully gather up much needed support from each and every individual who they have inspired and moved to action,” concluded Mansour.