About aswaaq :
“aswaaq” is an LLC company owned by the Investment Corporation Of Dubai (ICD). The “aswaaq” project is a new, innovative concept in the world of shopping and retail, based on small, medium and large-sized shopping centres strategically located at the heart of residential areas. These centres will have lively “aswaaq” supermarkets at their heart complemented by retail shops and will soon become available in all bustling and populated areas of the UAE, providing a wide range of products that meet the requirements of all shoppers regardless of their nationality or age. Aswaaq currently has 5 community centres in Nad Al Hamar, Al Mizhar, Umm Suqeim, Al Warqa’a and Midriff and 2 stand-alone supermarkets in Al Rigga and Al Sufouh.
Most recently, aswaaq has announced that its supermarkets in Nad Al Hamar and Al Mizhar have been awarded the Hazard Analysis and Critical Control Points (HACCP) certification. The supermarkets were awarded HACCP for their approach to food safety, food handling, storage, processing and display of food items, and are now recognized as the first supermarkets in the GCC to receive the HACCP certification.
The “aswaaq” shopping experience is uniquely defined by the high-quality tailor-made assortments and fresh products offered at fair prices with friendly, consistent and efficient customer service. “aswaaq” is particularly proud of the values upon which it bases its practices, respecting its clientele’s freedom of choice, focusing on applying the best international practices, not to mention contributing to the pioneering task of institutions supporting medium-sized and small projects in the UAE. By becoming a major source of products, goods and services, “aswaaq” will play a vital role in local neighbourhoods; providing investment opportunities for UAE entrepreneurs, as well as creating job prospects. Moreover, it will also provide UAE nationals with the opportunity to become major importers and suppliers.
“aswaaq” will also give back to society by setting aside a certain percentage of the net profit for social and community services.