Abdulaziz Alsaghyir Holding launches its new brand identity

4206Abdulaziz Alsaghyir Holding Company (AAHC) - one of the major Saudi companies specialized in investment, contracting, building materials and real estate development - celebrated its 40th anniversary by launching the new brand identity that reflects the company’s success and contribution to national development.

To mark the event, a presentation was made illustrating the phases involved in the creation and development of the new logo which conveys the brand identity as well as the symbiosis between shareholders, employees and customers. The company board and a large number of economy and finance personalities, along with the local media graced the function.

On the occasion, Hisham Alsaghyir, CEO and board member of Abdulaziz Alsaghyir Holding Co, said: “The launch of our new logo falls in line with the company strategy of strengthening its stature in the investment sector. The logo also reflects the immense achievements accomplished by the company in all domains in terms of investment diversity, size of customers’ base, number of products and administrative structure. Moreover, launching the new logo evidently indicates our confidence in further boosting the company’s importance in the market, while at the same time starting a new phase in its business and investments that have been going on for over 40 years.”

Shedding light on the company’s investments, he stressed that AAHC is one of the Saudi companies that supported for more than a quarter of a century and continue to support the national economy till the present. “The company has contributed to reviving and developing business in various economic sectors on the national level by means of establishing or partnering in the establishment of powerful gigantic companies in diverse sectors – ones that in time proved to be milestones and points of loftiness in the national economy,” he noted.

In the course of time, he said Abdulaziz Alsaghyir Holding owns direct investments and ownership interests in a number of companies that operate in different local and international arena including “Maskan Arabia for Real Estate Development”, “Bussma Real Estates Management Co. Ltd”, “Extra Electronics”, “Nice for Home Supplies” and “Zonik Digital Electronic Solutions”.

Likewise, the company invests in the fields of contracting and building materials through its companies “Abdulaziz Alsaghyir Commercial Investment” and “Manual Electro-mechanics”, in addition to owning an investment shares in “Dubai Contracting Company” and “Alsaghyir Trading and Contracting Co.”

Furthermore, AAHC invests in telecommunications and financing fields, with stakes in “Mobily” as a founding partner, as well as in “Lebanon” and “Almahjar” banks in Saudi Arabia besides “Alrayn” and “Alsalam” banks in Qatar and Bahrain, respectively. In addition, the company has a number of portfolios and direct investments in the real estate, petrochemicals, constructions and insurance sectors.

Alsaghyir added: “Abdulaziz Alsaghyir Holding has investments in the banking and financial sectors, playing a key role in the establishment of a number of banks, like ‘Alrayan’, ‘Salam’ and ‘Bloom’ banks in Qatar, Bahrain and Saudi Arabia, respectively. Alsaghyir Holding is also a partner in the establishment of financial and investment companies such as ‘Amwal Alkhaleej’ and ‘Gulf Capital’ in UAE and ‘Rana’ and “Arcapita for Investment” in Bahrain.”

AAHC takes pride in participating in various investment funds by trading in private equity and international funds along with holding a huge stock portfolio managed by specialized international banks.

The company’s investment and management of a balanced real estate portfolio is another major addition to its network of interests, Alsaghiyr pointed out, although this aspect does not only include direct investment in the flourishing real estate market, but also the management of real estate and other property for the benefit of company subsidiaries’ customers.

Notwithstanding the significant ventures of AAHC in a wide array of enterprises, Alsaghyir Holding yet has investments in “Dana Gas for Petrochemicals” in Abu Dhabi, “Nas Construction Solutions Co.” in Bahrain and “Malaz Insurance Co.” in Saudi Arabia.

Despite AAHC’s corporate accomplishments, Alsaghyir emphasized though that over and above the material gains, Abdulaziz Alsaghyir Holding puts higher value on its contribution in all works dedicated to the development of the Saudi society through the social responsibility programs.

In this regard, the company unremittingly engages in a broad range of social and community initiatives such as the “Food Association”, “Nama Center” and “Almarifia Center” — all of which play key roles in supporting the society and providing better opportunities for people to have prosperous life, the self-effacing VP of Abdulaziz Alsaghyir Holding said.


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