aura announces design competition in partnership with Saudi Design Week

484aura: the modern home fashion brand today announces a countrywide furniture design competition in partnership with Saudi Design Week, as part of its involvement in the week-long celebration of local and international design in KSA.

In a continued effort to support the growing local talent amongst the design community of Saudi Arabia, aura has committed to awarding one Saudi-based designer the chance to have their design manufactured and retailed exclusively at aura stores as part of a Limited Edition retail collection.

Participants are tasked to design a mid-market priced upholstered occasional chair suitable for use in a living room or bedroom and the concept should incorporate aura’s core goals of blending international design with Arabian trends - as well as taking into consideration aura’s three signature collections - Modern Classic, Contemporary or Trend.

The competition will be judged by a panel of industry experts including representatives from both aura and Saudi Design Week.

The winning design will be unveiled during an awards ceremony at the aura store in Panorama Mall, Riyadh during Saudi Design Week 2015 – and the winner will also receive one piece of the final manufactured product from the Limited Edition collection.

For more information on the competition or to request an application form, email or visit the aura press stand at The King Faisal Foundation during Saudi Design Week (9-13 February, 2014).

Closing date for all applications is 15th May 2014.

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