Musanada organises blood donation campaign in collaboration with ADBB

Highlights the importance of blood donation and aims to inspire voluntary donation

429Abu Dhabi, January 29, 2014: To evoke social responsibility and foster a culture of donation, Abu Dhabi General Services Musanada has organized a blood donation campaign in collaboration with the Blood Bank of Abu Dhabi (ADBB).

Musanada organized this new campaign for blood donation, to emphasize that blood donation is a noble humanitarian cause, contributing to the saving the lives of thousands of patients who are in dire need of blood transfusions, and to show that blood donation does not cause harm to the health of the donor.

The aim is to instill a culture of volunteerism through donation awareness and to educate members of the community on the importance of blood donation, to meet the growing needs of the patients.

The influx of Musanada staff and employees to a designated place for the necessary tests and blood donation, embodies the message of the campaign. The Musanda staff have confirmed that blood donation is a national duty through their participation in volunteer work, especially to provide assistance and to directly serve a class of patients who are suffering from a lack of blood.

On this occasion, Mr. Trais Al Ketbi, Executive Director of corporate Support at Musanada, said that “Musanada   keen to organize campaign to donate blood on a regular basis support of such humanitarian initiatives because it carries meaning, and it is an important role to donate blood, which contributes to saving the lives of many people, especially children with Thalassemia and people who need blood transfusions on an ongoing basis, as well as those injured in traffic accidents, and other diseases that require treatment to get blood units.”

He stressed that donating blood is a human duty, which reflects the concept of unity and integration among members of the community, institutions and government bodies, which contribute significantly to such campaigns that reinforce the strong relations between different groups of society, developing patriotism, loyalty, and a culture of giving among members of the same society.

Mr. Al-Ketbi added that there are many health benefits that also ensue from the process of donating blood. These include ridding the body of excess iron, reducing the incidence of stroke, heart attacks, helping in the fight against genetic diseases, and helping to stimulate blood circulation through the new blood cells that are produced, along with many other benefits.

In order to save the lives of patients, the blood bank in Abu Dhabi contributes about 15,000 units of blood, as well as 25,000 units of other elements needed, such as red blood cells, platelets, and plasma. The United Arab Emirates has a centralized system to keep track of the collection and distribution of blood and its components to hospitals all over the state. Each person can at the age of 18 to 65 years, weighing less than 50kg and not suffering from health problems requiring medical care, can donate their blood.

The ADBB’s Management commended the turnout and great response of Musanada’s staff to donate blood, which gave indication of the extent of their awareness of the importance of this humanitarian work.



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