Kia fans and enthusiasts will get the chance to test drive some of their favourite cars during the 2009 Kia Road Show, touring the country through October with stops at the four major emirates.
The show kicks in Dubai from October 8 at Ibn Battuta Mall, before moving to Khalidiyah Mall in Abu Dhabi on October 15. On October 22 the Road Show will be entertaining fans at Manar Mall in Ras al Khaimah and on October 29 the show will make its final stop at Al Qasaba, in Sharjah.
“The show brings current and potential Kia drivers up close and personal with Kia’s latest models through customer test drives, games and loads of prizes,” says Mr. Mohammed Al Khader, General Manager, AL Majid Motors- KIA.
“The show promotes physical activity in line with Kia’s adventurous and young-at-heart spirit; people who attend will have the opportunity to try out 10 different models in a fun environment, free of any pressure.”
The 10 models available for test drive include Kia’s newly launched Soul and new Cerato, which have been highly acclaimed both here in the UAE and globally.
Kia Soul is a cross over vehicle with a unique exterior combined with a roomy interior and multifunctional features.
The 2009 Cerato is an updated and revamped version of last year’s model and is available in both 1.6L & 2.0 L engines.
The Soul, Cerato and eight other models will be available for test drives at the Kia Road Show on the dates which are mentioned above from 6 – 10 pm.
Kia Motors
Kia Motors Corporation (www.kia.com) — a maker of quality vehicles for the young-at-heart — was founded in 1944 and is Korea’s oldest manufacturer of motor vehicles. As part of the Hyundai-Kia Automotive Group, Kia aims to become one of the world’s premier automotive brands. Nearly 1.5 million vehicles a year are produced in 13 manufacturing and assembly operations in eight countries which are then sold and serviced through a network of distributors and dealers covering 172 countries. Kia today has over 40,000 employees worldwide and annual revenues of over US$14.5 billion. It is the major sponsor of the Australian Open and an official automotive partner of FIFA — the governing body of the FIFA World Cup — as well as a EUROTOP partner of UEFA. Kia Motors Corporation’s brand slogan — “The Power to Surprise” — represents the company’s global commitment to surpassing customer expectations through continuous automotive innovation.
About Al Majid Motors
Al Majid Motors Co. (www.kia-uae.com) is the sole distributor for Kia vehicles in the UAE. AMMC is a member of Juma Al Majid Group, one of the most reputed business groups in the Arabian Gulf. AMMC currently sells Kia vehicles in UAE through a network of 8 showrooms, 2 dealers and 3 more new showrooms expected to be added soon. AMMC currently have 5.8% market share in the UAE. To attend the ever growing KIA customers in UAE, AMMC has a total fleet of 12 service centres and 15 parts centres. Al Majid Motors Co is celebrating its 18th year of operation in UAE.
For further information please contact:
Khalil Majdalawi
Cicero & Bernay Public Relations
Tel: +971 4 334 2966
Fax: +971 4 334 2977
Mobile : +971 50 7322410
Email: khalil@cbpr.ae
Web: www.cbpr.ae
